Are you in Sydney or the Bay Area? If so - come join me, Robert Scoble, Loic Le Meur and our host Ross Dawson at the Future of Media Summit 08. A Cross-continental conference.
Otherwise track #fom08 on the various social networks.
Are you in Sydney or the Bay Area? If so - come join me, Robert Scoble, Loic Le Meur and our host Ross Dawson at the Future of Media Summit 08. A Cross-continental conference.
Otherwise track #fom08 on the various social networks.
Good news - I will be in Amsterdam speaking at the Next Web Conference on the 3rd and 4th of April - are you coming?
Here's a bit of info about the conference from the website:
The Next Web Conference is THE European conference for industry thought-leaders, leading web-companies, innovative Startups, visionaries and real Web savvies. This third edition will be held in Amsterdam, The Netherlands on April 3rd & 4th, 2008.
This amazing video was lovingly hand-crafted by Michael Pick, from Smashcut Media, to outline and demonstrate what Data Portability is all about. If you've been under a rock and haven't heard of the Data Portability Workgroup, this ought to catch you up real quick. ;)
It's amazing work. Thank-you for your great work Michael.
We are proud to announce the inclusion of Joseph Smarr (Plaxo), Brad Fitzpatrick (Google) and Benjamin Ling (Facebook) to the DataPortability Workgroup.
Plaxo, Google and Facebook together represent the key players in the competing approaches to Social Networking platforms and Data Portability.
Their joint support of the DataPortability initiative presents a new opportunity for the next generation of software - particularly in the fields of social software, user rights and interoperability.
The DataPortability Workgroup is, among other things, actively working to create the 'DataPortability Reference Design' to document the best practices for integrating existing open standards and protocols for maximum interoperability.
This means users will be able to access their friends and media across all the applications, social networking sites and widgets that implement the design into their systems.
We look forward to their contribution to the conversation.
More about the DataPortability initiative:
Our Philosophy: As users, our identity, photos, videos and other forms of personal data should be discoverable by, and shared between our chosen tools or vendors. We need a DHCP for Identity. A distributed File System for data. The technologies already exist, we simply need a complete reference design to put the pieces together.
Our Mission: To put all existing technologies and initiatives in context to create a reference design for end-to-end Data Portability. And, to promote that design to the developer, vendor and end-user community.
Besides these new additions, the WorkGroup includes, among others, Chris Saad (Faraday Media), Stephen Kelly (Peepel), Ben Metcalfe (Consultant to Seesmic and Myspace), Chris Messina (Citizen Agency, Microformats), Daniela Barbosa (Dow Jones), Phil Morle, Ian Forrester (BBC), Kristopher Tate (Zooomr), Paul Keen (NineMSN), Brian Suda, Emily Chang (eHub), Danny Ayers (Talis), Robyn Tippins (Yahoo!), Robert Scoble (PodTech).
For more information:
Please visit the DataPortability site.
Semantic Apps will become popular in 2008, due to their ability to get better content results and make better data connections. Think search engines like Hakia and Powerset, wikipedia-like efforts like Twine and Freebase, and apps that use semantic technologies under the hood.We look forward to being involved with the Engagd platform and APML.
The big Internet companies will surprise us all by embracing open standards, and attempting to compete with each other with features instead of data lock-in (OK, this could just be wishful thinking!).We have already seen Mozilla move in this direction with Weave. Google with OpenSocial. Hopefully 2008 will see true openness with use of existing standards such as those listed at DataPortability.org
The value of recommendation engines will become all the more clear; the era of data will be celebrated.He writes in a post about the future of RSS:
People engaged in the new web will do some really awesome stuff that we'll all be in awe of.
Web 1.0 was about Pages, Web 2.0 is about People, Web 3.0 will be about data.For anyone who reads feeds, though, prioritization and personalized recommendations are two things that hold a whole lot of promise.
In 2007 both Bloglines and Newsgator were among the companies who moved towards implementing a simple, open Attention Data standard called APML. A wide variety of other companies began experimenting with other methods of systematizing and automating prioritization and recommendation as well. Expect this to be even bigger in 2008.
You're going to see bigger partnerships emerge, along that same token, between the APML movement, the OpenID movement, and the big dogs like Microsoft, Facebook and Google. Remember that whole privacy debacle called Beacon? At some point real soon Zuckerberg is going to realize that to keep that very vocal minority of people who like privacy quiet, he's going to need to give them better ownership of their profile and attention data - APML and OpenID will provide ways for this to happen.Josh Catone writes:
OpenID will be adopted by more startups and larger web companies, but most people (mainstream users) still won't use it - that's a couple of years off.Perhaps DataPortability will help drive the value proposition.
Implicit applications, which monitor our habits and automatically infer our likes, will rise.Looks like 2008 will be an exciting year!
"APML allows users to share their own personal Attention Profile in much the same way that OPML allows the exchange of reading lists between News Readers. The idea is to compress all forms of Attention Data into a portable file format containing a description of ranked user interests. "You can learn more about their implementation on their blog.
So the idea is to build something much like the LinkedIn/Facebook/Spock 'Import your contacts from Gmail' feature in an open-source way. Instead of importing from Gmail, the hope is to get data out of social networks, IM buddy lists and more and store it in open standards.Your challenge, should you choose to accept it...
- Pick a silo of proprietary social graph data
- Write some open source code to extract the data
- Place that data into the open formats listed below.
- Link to the code repository on the DataPortability Wiki.
- Win the love and admiration of a grateful community
If you would like a free copy of Windows Vista, then simply go to http://wfp.microsoft.com/.
The catch? You have to allow Microsoft to watch your every move for 3 months, and there are also some other requirements (below). This of course isn't for everyone, some people wouldn't care less and some would definitely have to think ten times about it before going ahead.
I really don't know how I feel about this program, since my privacy is worth quite a bit. Will they be tracking websites I go to, software I use, content I post on websites? In a world where spyware software exists to calm the ever increasing paranoid attitude of the public, how would a program like this be treated by the masses? While I am fairly confident that my online security is safe with Microsoft (credit cards, etc) do I really want to put my digital life on the line for the small price of one software product? Kevin - Notebook Review
What do you get?
Requirements?
Well here's the numbers I get from Best Buy :Interesting hey?
- Vista Ultimate Complete $399.99
- Office 2007 Ultimate $679.99
- Microsoft Money Plus Premium $79.99
- Microsoft Student with Encarta Premium 2008 $49.99
- Microsoft Streets and Trips 2008 $39.99
Total Bundle Value at Best Buy $1249.95 - for 3 months of your Attention Data.
"As if Facebook didn't have enough to worry about, now it may have a growing customer service problem on its hands. Facebook members whose accounts have been disabled - some with good reason, some not - are increasingly frustrated with the company's opaqueness when it comes to trying to figure out what they did wrong. They find that their accounts have been turned off and access to the site and
all their data is denied, sometimes without so much as a warning. Facebook's customer service reps, who can only be reached via e-mail and are understandably overstretched, are apparently not very responsive."
We have reached the point of information hyper-saturation. It can become quite a chore to find relevant content online, when there is so much other information competing for your attention. But by implementing attention profiling, it becomes possible to have the services and websites you visit begin to make suggestions for content that you might be interested in.
APML is a proposed standard that gives you greater control over your own attention data, and in principle will allow you to selectively record your attention profile - the sites you visit, the search terms that interest you most, the content you most commonly link to - and share it with your favorite websites and services.
...
While APML stands up as its own standard, it is also possible to see it as part of a bigger picture.
As the web evolves we are seeing a great shift towards smart information filtering - the evolving notion of a "semantic web", but also, just as significantly, a move in the direction of expanding data portability.
Open standards make for an effective way of allowing data to freely flow from one web destination to another, rather than keeping different sets of data in closed silos and walled gardens. At the moment if I want to have a profile on MySpace and Facebook, for instance, I have to create them separately, and any information I enter on each remains locked into that particular destination.
Open standards and data portability are all about allowing me to take my information and use it across a number of services.
Well done Michael - it's an awesome piece of work.
Both Facebook and MySpace have launched profile and network targeted advertising and marketing products. As they both use member interests and the communities which they are part of, trust continues to become key in adoption as information is passed along the network. The sheer size of MySpace's member base, as well as the thriving local business membership will lead to success. Facebook, which brings a unique solution evolves advertisements to endorsements and encourages members to subscribe to a brand in what we are calling "Fan-Sumers" (an evolution of the consumer). As consumers share their affinities, brands can advertise using trusted social relationships.Advertising as we know it is indeed dead. Word of mouth has always been more powerful than messages shouted from on-high. And now, with Media 2.0 reducing friction to zero and increasing visibility toward 100%, Word of mouth has never been stronger - or more important.
Fan-sumer? So now we are further reduced to FANatical ConSUMERS?
As usual, the underlying idea is interesting, but the execution is so user-unfriendly (the name alone reveals their true intentions) that they are just legitimizing peer-to-peer spam.
As a true social solution for advertising it is not a write-off, but the execution needs a lot of tweaking to be truly about engagement and personalization with a true sense of trust based endorsements from your friends.