Product & Startup Builder

The first step is understanding the truth

Added on by Chris Saad.

It’s difficult to act effectively until you understand the ground truth.

To know the ground truth you need to ask the right questions.

To ask the right questions you have to step back and understand your business and the product from the customer POV.

To understand the business from the customer POV you need high degrees of empathy, good intuition, curiosity and data.