Probably the character trait least well adopted is consistency.

I’ve seen business strategies abandoned because VCs said so.

I’ve seen product strategies abandoned because a little time has passed.

I’ve seen product tactics abandoned because engineering said the implementation might be a little harder.

I’ve seen mental models abandoned on just a single data point.

I’ve seen peaks in initial effort abandoned after just a couple of days or weeks.

I’ve seen half baked pivots that fail to be consistently applied to all aspects of the product and business.

I’ve seen decisions unwound as soon as some of the pain of execution sets in.

It seems that one of the hardest things in life is making a decision. The next hardest thing is sticking to it consistently and methodically over time.

I’ve seen this in life, and in startups.

Related: People often confuse agility and speed for thrash.

Agile is about working on and releasing thin slices with learning along the way.

It is not about making a radical new choices on strategy and tactics every cycle.