So many companies, so few competent product managers.

So many companies, so few competent product managers.

Why? Some reasons include…

• A general scarcity of competent and experienced product managers in existence

• Bad hiring practices

• Lack of professional development investment in employees and a lack of service leadership in the team

• A misunderstanding of the role of Product Management leading to…

  • Underinvestment in the function - spreading the PMs too thin

  • Assigning/attributing the responsibilities of product management to designers, engineers, marketing or “CTOs

  • Leadership that is too intrenched in their own domain expertise or too overindexed on revenue at all costs applying inappropriate pressure and prescriptiveness on the few PMs they have - sabotaging their efforts