The formula for a successful startup is relatively easy to describe but almost impossible to do.

1. Solve real problems for real people

2. Deliver it at massive scale

3. Find a way to do it profitably

In that order.

Remove anyone and anything that’s distracting you from this list or unable to contribute to it effectively.

Fine and hold onto anyone helping you execute the list more quickly and/or more effectively for dear life. Do whatever it takes to retain, motivate and align them.

The rest is noise.