Product & Startup Builder

Touchstone declared "Closest to being an Attention Management System"

Added on by Chris Saad.
The Burton Group recently released a report in their series on "Collaboration and Content Strategies".

Specifically this report covered "Techniques to Address Attention Fatigue and Info-Stress in the Too-Much-Information Age" which compares approaches, products and services for Attention Management in the enterprise.

Touchstone was reviewed as part of the vendor lineup. Here are some excerpts.

"[...] The concept of a hub-and-spoke architecture for processing messages and applying attention rules can be found in Touchstone (currently in alpha release) [...] Touchstone is the product on the market that is closest to being an attention management system [...] Touchstone is a useful example of how to specifically target the attention management problem and we look forward to following its development. The company expects to ship the product in early 2007."

I won't give away the ending for them - but suffice to say Information Overload is a significant and growing problem.

I'd like to thank Craig Roth and his team for their hard work in compiling this report to raise awareness of the growing Information Overload problem. We look forward to evolving Touchstone to maintain its position as the platform of choice for the Attention Management issues he outlined in his report and supporting APML for cross-vendor/application compatibility.

You can purchase the report from the Burton Group.

Update: There is a great podcast from Craig about the report and Attention Management themes in general. No mention of Touchstone here but he does describe the problem in simple to understand way.