Product & Startup Builder

Product Strategy Services

While I work full time at Echo, I have some time set aside to work with interesting companies. Here are some specific things we might work on together.

1. Product Review 

I can evaluate your product's existing form and function including areas such as...

  • Look+Feel/Polish
    What works, and what requires polish to convey a sense of quality and attention to detail
  • Core metaphors and habits
    Which features stand out as the most value added and how to center the UI/UX around those tentpoles
  • Social integration
    When, if and how to integrate with social networks and social behaviors
  • Viral systems
    How to encourage users to encourage their friends to join
  • Retention 
    Methods to get users staying longer and/or coming back more often
  • Monetization
    Considering options for how more money can be made
  • APIs and Standards
    Developer usability, adoption or development of appropriate open standards

In each case I will provide a document that constructively criticizes what's already there as well as make suggestions for how it might evolve/improve over time.

2. UI & UX Design

I can assist with in-depth wire-framing, mockups and final designs for your user interface, workflows, branding etc. To get a sense of my work in this area, visit Almost everything you see on this site was designed by me (from the website to the products themselves).

3. Market Strategy

I can provide advice on how your product fits into broader market trends and narratives as well as connect you to startups that might be valuable partners, or dangerous competitors. 

It also happens that some of my friends and contacts are tech bloggers involved in all the major tech outlets in Silicon Valley and Europe. I can assist in packaging your message for press and connecting you to bloggers and journalists who cover your space.

4. Special Insights

In my career I have been a leader in conversations about Attention, Future of Media, Data Portability (open standards/APIs), Streams, Gestures, Cards as a UI metaphor, Unbundling and APIs. I can provide special insights and historical context in those areas.

Learn more

You can learn more about my by browsing the rest of this site and/or visiting my LinkedIn profile.